Multiple Product Marketing Efforts


In 2018 we met the Tektronix team while presenting our approach to an integrated service design blueprint masquerading as a customer journey. They immediately saw the power in the concept and approached us to explore implementation with a branch of their US market.

We continued to modify the approach and expand it to address the specific needs, and were able to work with the global marketing and launch teams to implement it at a worldwide level.

The solutions and processes we hardened with that team still inform our work today, and the artifacts we produced are in the favorite pile.

  • Usability Audit
  • User Journey Maps
  • User Workflows
  • Design Support
  • Brainstoirming
  • Requirements Gathering
  • Wireframing Design Compositions
  • Prototyping
  • Information Architecture
  • Standardized UI Elements